The Future of Human Resources and Social Media
Posted in Online Networking
Here are some aspects on how social media would affect human resources professionals.
Resources just within your reach - Social media allows people to expand their network faster than traditional methods. For human resources, it can be used reach out to fellow HR personnel and learn more about the industry, as well as potential talent that can be good for their own organizations. They can even get connected with former employees to share in their knowledge about the industry, as well as the corporate culture, so that it lessens the changes of losing them once an employee leaves. Social media can also be utilized to rehire some former workers.
A balance of productivity and value - Companies cannot ban the Internet from their workplace, much more social media. HR departments should understand which social media tools and strategies they need to get the most productivity, internal value, and profit for the company. Some companies, for instance, develop their own Facebook pages where employers share information about community activities that employees can participate, as well as fun events that happen in the office. Workers who are more engaged with their colleagues are more likely to stay in the company.
Reevaluating corporate values - The use of social media can change levels of expectation. For instance, employees cannot be online all the time, which employers should understand and manage. The technology can also be used in cooperation with marketing, sales, and operations to understand customer demographics and needs.
Support for innovation - There is a potential in social media tools for collaboration and sharing of real-time ideas or solutions with employees. In order to accomplish business goals, human resource professionals should encourage and reward their people for using non-traditional thinking.
Source: Mashable
